About HSE

AMERICA’S SPRAY DRONE EXPERTS

 

HSE IS VETERAN AND FAMILY OWNED, headquarters IN CASSELBERRY, FL.  and local specialists throughout the u.s. 

HSE'S CORE VALUES

Everybody Wins.

We respect our teammates. Listening to, seeking out and honoring the role, skills, diversity of opinions and perspectives that our teammates bring. Our people are acknowledged, cared for, encouraged and supported.

We’re for our customers. We take great pride in our expertise and the world-class service we provide. As advisers, we understand our customers’ exact needs and guide them to the perfect solution. When our customers interact with us, who they get are trusted, caring experts.

We’re responsible. Accountable, generative and reliable for delivering the results, actions and outcomes that we promise. Our lives and environments are set up to participate and be present in all meetings, events & conversations - we’re on-time to and professional in every interaction.

We do the right thing. Acting swiftly and decisively to resolve breakdowns and conflicts. We communicate completely and thoroughly with those who need to know. We’re empowered to act following the principles of “Everybody Wins”... our customers, team & partners.

We’re leaders. Continually ‘upping the game’ on how we do business and our offerings. We drive the health & success of our industry and the lives of our customers.

OUR MISSION

Homeland Surveillance and Electronics (HSE) is a family and Veteran owned, American-based full-service provider of industrial unmanned aircraft. As one of the original pioneers of the commercial drone industry (est. 2009), we take that future very seriously and are honored to provide exceptional service to our customers around the world. We focus on innovation; in some sense, the current technology is already ‘old school’, and we continually listen to customers for what they want next… we’ll never stop in our pursuit. Inside of that commitment, our UAVs are unlike anything else in the sky. Unmatched abilities, quality, flight time and safety features, paired with a team of experts, ensure our customers achieve their goals. Speaking of our experts, our people love what they do, are empowered to ‘do the right thing’, and they are honored to serve our long list of industries including First Responders, Military, Utilities, Farmers / Agriculture, Universities, and more.

As a premier and full-service provider, HSE provides everything needed for successful integration, including flight & safety knowledge, consulting, financing, hired pilot services, FAA COA processing and maintenance support.

OUR STORY

HSE started in 2009, shortly after Dale King retired from the Illinois State Police, when his best friend since 4th grade, Dave Sanders, called him with an idea about getting into the emerging “drone” business. Dave shared an article stating that it would be a 25 billion dollar industry by 2020, and convinced Dale to go into business with him. Dave’s expertise in software engineering, and efficiency-tech was a perfect compliment to Dale’s military, police and protection tenure. Both Dale and Dave agreed that they wanted to provide cutting-edge technology to first responders and military; protecting those who protect us. They agreed to start the business and began researching many different manufacturers to identify the best products for their purposes. Once they identified the manufacturer and were licensed and registered, they participated in formal manufacturer product knowledge class and officially opened the doors of Homeland Surveillance & Electronics, which would later be known across the globe as “HSE”.

After a a very short time, Dave asked his brother Terry to join the company. Terry was a seasoned web-developer and had a great passion for sales… an important missing piece of the pie. Terry developed HSE’s first website and it started getting attention and inbound customer leads… a lot of leads. HSE-UAV.com quickly climbed the Google ladder ranking it within the top 10% of websites about industrial drones. To this day, HSE-UAV.com is a trusted resource for shoppers around the world. Given the sudden growth, the three of them were overwhelmed with customer interest and sales that they recruited Dave’s children, Bryan and Joye Sanders, to join the team. Both Joye and Bryan had spent their careers with global financial institutions as operations and sales managers, respectively.

In 2017, Bryan Sanders was named President and continues to lead the company today from HSE's West Coast office in beautiful Seattle, WA.

Since its inception, HSE has grown into a globally recognized, household brand. Known for quality, world-class service and a unique “one-stop-shop” approach, providing customers with the best tech and industry-experts who are committed to the long-term success of their clients.